The Thought Balloon

How to communicate with creativity. How creativity connects with everything.


“It Is What It Is?” Why empathy and storytelling are essential parts of crisis communication.

“It is what it is” is an ambiguous phrase that smacks slightly of Zen philosophy, making it a versatile point…

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The Tale of 1895: How Numbers Need Stories To Make Sense – Especially During A Pandemic

1895: a number that will remain baked into the substrate of my memory for the rest of my life. I’m…

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How modest means can let the best ideas breathe

You may have heard of the unspoken contract we all make with a storyteller; give me a gripping tale and…

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